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About Us

Your trusted guide to UK betting sites

10BestUKBetting Team

Our Story

10BestUKBetting was founded in 2020 by a team of betting enthusiasts and industry experts with a shared vision: to create a transparent, honest, and comprehensive resource for UK bettors.

We noticed that many betting comparison sites were providing outdated information or biased reviews that didn't truly reflect the quality of the betting sites they featured. We set out to change that by establishing a rigorous review process and committing to regular updates.

Today, 10BestUKBetting is one of the UK's most trusted betting comparison sites, helping thousands of bettors find the right betting platforms for their needs every month.

Our Mission

At 10BestUKBetting, our mission is to provide UK bettors with accurate, up-to-date, and unbiased information about betting sites, enabling them to make informed decisions about where to place their bets.

We believe in:

  • Transparency: We're open about how we review and rank betting sites, and we disclose our affiliate relationships.
  • Accuracy: We regularly update our reviews to ensure the information we provide is current and reliable.
  • User-Focused: Our recommendations are based on what genuinely benefits our users, not what generates the most revenue for us.
  • Responsible Gambling: We promote safe betting practices and provide resources for those who need support.
Our Mission

Our Review Process

We take our reviews seriously. Here's how we evaluate each betting site:

1

Initial Research

We gather information about the betting site, including its history, ownership, licensing, and reputation in the industry.

2

Account Creation & Testing

We create real accounts and deposit our own money to test the betting site's registration process, user interface, and betting experience.

3

Comprehensive Evaluation

We assess the site across multiple criteria, including betting markets, odds, bonuses, mobile experience, payment options, and customer support.

4

Withdrawal Testing

We test the withdrawal process to evaluate speed, reliability, and any potential issues with receiving payouts.

5

Review & Rating

We compile our findings into a detailed review and assign a rating based on our evaluation criteria.

6

Regular Updates

We revisit our reviews every 1-3 months to ensure the information remains accurate and up-to-date.

Our Commitment to Transparency

We believe in being completely transparent about how we operate:

  • Affiliate Relationships: We have affiliate relationships with many of the betting sites we review. This means we may receive a commission if you sign up through our links. However, this never influences our reviews or rankings.
  • Editorial Independence: Our editorial team operates independently from our commercial team. Betting sites cannot pay for better reviews or higher rankings.
  • User-First Approach: Our primary goal is to provide value to our users. We only recommend betting sites that we would use ourselves.

If you have any questions about our review process or affiliate relationships, please don't hesitate to contact us.